Pluto TV
Custom Software Development
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SaaS Streaming Industry
The challenge
Pluto TV wanted to expand its reach to Amazon Fire TV users by providing a platform that emulates traditional TV channel surfing. However, the internal team struggled to keep up with user demands, app development, and platform maintenance. They needed a reliable development partner to help deliver a functional app in time to remain competitive in the growing streaming market.
Devsu worked closely with Pluto TV to develop the Amazon Fire TV app, providing set-top box functionality that enabled users to browse channels easily and discover content.
Faster user acquisition
Faster user acquisition
The Fire TV app generated critical buzz and attracted more users, leading to significant traction.
Increased funding
Increased funding
The successful launch helped Pluto TV secure $13 million in Series A funding and ultimately led to its acquisition by Viacom for $340 million.
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